Brabners require a brand video that will convey the essence of their position as “The Ambition Advocates”; their new brand promise. As part of a refresh of their entire visual identity, this supporting film will reinforce Brabners’ values, what they do, and who they represent.
The main direction of this video was to encapsulate the Brabners ethos in a creative, visually-arresting film that differs from the usual, corporate brand films that characterize their competitors.
For the narrative, we placed key information on the services the firm provides its clients. The short and straight-to-the-point text established the tone for audiences. By the end of the video, the messaging is directed toward the audience inspiring them to start that dialogue.
The visuals support the narrative showing a diverse range of locations and sectors, highlighting the full reach of services provided. The montage format brings a diverse range of visuals and colours to the frame, helping to keep audiences’ attention and standout.
We delivered different time-length versions of the brand video in a range of formats. These were suitable to be used for social media and other digital platforms.
Our close working relationship with the firm has enabled us to produce stand-out creative content in support of their business objectives, increasing the profile of the firm across the region.