/Case Study: LFC Retail – Fashion Collection Advertising
Signature Collection
The Brief
The Brief
We were commissioned by LFC retail to create a video to showcase their LFC Signature fashion range – their premium fashion collection of clothing and accessories.
The styling, set and feel of the video all had to be in keeping with the collection itself and appropriate for the customers who buy it.
Key Skills
Location sourcing
Art direction
Video production
Colour grading
The Strategy
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The video featured LFC legend Patrik Berger and his daughter Valentýna Bergerová to model the collection.
It was important that everything about the quality of the video reflected the quality of the products featured. We held the shoot at a stunning 19th Century Grade II listed Hall on the Wirral, that offered the perfect ambiance for the shoot.
Close-up shots of the garments and their details were used to highlight the quality of the materials.
The Results
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The finished video had a high-value look and feel in keeping with any premium fashion brand. It was used by LFC retail across their campaign to promote the collection.
Watch the video above to see the results for yourself.
The video had a high-value look and feel in keeping with any premium fashion brand
Key Skills
Location sourcing
Art direction
Video production
Colour grading
