Chester Racecourse wanted to promote their dining offering at their 1539 restaurant to non-racegoers, encouraging greater numbers of patrons to the venue as an alternative to other fine-dining restaurants in Chester city centre.
The award-winning restaurant and rooftop garden bar offer breath-taking vistas across Chester Racecourse to accompany its menu of fine-dining twists on British classics and dishes inspired by flavours from across the globe.
Our strategy was to position the restaurant as an attractive destination for people looking for a unique dining experience in the heart of Chester.
By highlighting those aspects that make both the racecourse and the restaurant special, such as exceptional food and service, we presented at 1530 as the perfect setting for a special occasion or celebration.
As part of the shoot, we also dressed an area of the restaurant to resemble a typical Christmas set-up, allowing us to capture additional footage for use in Christmas promotional material, making maximum use of the shooting schedule.
Our cinematic treatment showcased the food, service and luxury interiors in the best possible light, making new audiences aware of this hidden gem in Chester’s fine dining scene.
