Complete a series of creative-lead videos in support of an overall repositioning of the University’s brand identity across all of its marketing channels.
Using the theme “Discover” was an opportunity to bring a new approach to visual creativity, telling student stories from a unique, personal perspective.
In addition to central marketing campaigns across the whole university each year, we also film the honorary doctorate ceremony, where a nominated celebrity or well-known personality is honoured by the university for their work in their chosen field.
We created a series of integrated campaign videos, which raised awareness of the University and its student experience using real student stories.
See the video above.