Creative Agency
/Case Study: Inovus – Animated Video Marketing Content

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The Brief
The Brief

To support its growth and to demonstrate its product range to a wider audience of healthcare

professionals, Inovus Medical required a suite of video content for their website, social media channels and use at events and demonstrations.

Key Skills
Storyboarding
Animation
Editing
The Strategy
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We were commissioned to help Inovus showcase their cutting-edge LapAR equipment. We needed to create video content that could effectively demonstrate the equipment’s ease of use and could be used and understood anywhere in the world. 

We achieved this using simple 2D animation, producing a series of short product videos that gave a clear overview of the product’s features, benefits and technology in an easy-to-digest and informative format.

An easy-to-digest and informative format

The Results
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We delivered a set of 12 videos, each focussing on a different piece of equipment.

Watch the video above to see an example of this work.

Key Skills
Storyboarding
Animation
Editing
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